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Strategic transformation of the precipitated calcium carbonate industry in Indonesia

Nurhadi Wibowo1,2, Retno Wijayanti1, Haswi Purwandanu Soewoto1, Ika Monika1, Harta Haryadi1, Suganal1, Sri Handayani1

1Research Center for Mineral Technology, National Research and Innovation Agency, Tangerang Selatan, Indonesia

2Faculty of Engineering, Universitas Indonesia, Depok, Indonesia


Min. miner. depos. 2026, 20(1):105-113


https://doi.org/10.33271/mining20.01.103

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      ABSTRACT

      Purpose. To substantiate strategic approaches for the development of the precipitated calcium carbonate (PCC) industry in Indonesia based on an analysis of the PCC market, taking into account the needs of industrial consumers, market segmentation, product requirements, and the availability of local mineral resources.

      Methods. This study employs a mixed-methods approach, combining secondary data from trade statistics, literature reviews, and company reports with primary data from field surveys and interviews. It analyzes import-export trends of PCC using HS codes 28365010 and 28365090, and maps industrial users across Java. Strategic analysis was conducted using the SWOT and BCG matrices to assess the competitiveness and growth potential of domestic PCC production.

      Findings. Indonesia’s PCC demand reaches 65393 tons per year, while domestic production is only 14600 tons (22%), resulting in an import dependency of around 75%. It creates an import substitution opportunity of 50793 tons per year. The SWOT analysis shows that the main strength is abundant limestone reserves, but production capacity, environmentally friendly technology, and international certification remain limited. Based on the BCG Matrix, the food and transparent plastic sectors are prioritized as “Stars”; paint and cigarette paper as “Cash Cows”; pharmaceuticals and cosmetics as “Question Marks”; and adhesives as “Dogs” with low priority.

      Originality. This study links geological potential with strategic industrial development, especially in the context of import substitution and mineral downstreaming policy.

      Practical implications. The government needs to simplify licensing and provide downstream incentives to close the 50793-ton import gap. Producers must focus on the food and pharmaceutical segments and meet international certification standards. R&D support and environmentally friendly carbonation technology are important to reduce import dependency by 75%.

      Keywords: precipitated calcium carbonate (PCC); sustainability; strategic management; SWOT; BCG


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